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Gender Issues (Advertising)

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Authority and TV ads Authority and TV ads
Authority and TV ads Authority and TV ads: Review of studies showing that in advertising the voice of authority is nearly always male. (Gender Issues)
http://kafka.uvic.ca/~rzarchik/sexobject.html
Advertising and the voice of authority - men have it, women don't Advertising and the voice of authority - men have it, women don't
Advertising and the voice of authority - men have it, women don't Advertising and the voice of authority - men have it, women don't: Considers the damages advertising can do to the image of women, and what girls continue to have as their role models. (Gender Issues)
http://kafka.uvic.ca/~rzarchik/home.html
The armored knight of the 20th century The armored knight of the 20th century
The armored knight of the 20th century The armored knight of the 20th century: Examines how advertising exaggerates the competitive instinct in men. (Gender Issues)
http://www.deoxy.org/aknight.htm
What kind of mother are you? What kind of mother are you?
What kind of mother are you? What kind of mother are you?: Marketing mavens dissect moms for eager advertisers. Salon article. (Gender Issues)
http://www.salon.com/mwt/feature/2000/02/28/marketing/index.html
Calvin Klein's real people Calvin Klein's real people
Calvin Klein's real people Calvin Klein's real people: CK ads replace skinny models with fat ones. Are they depicting "real people" or having a stab at their critics. Salon article. (Gender Issues)
http://ww1.salonmagazine.com/media/media960930.html
Madison Avenue versus The Feminine Mystique Madison Avenue versus The Feminine Mystique
Madison Avenue versus The Feminine Mystique Madison Avenue versus The Feminine Mystique: How the advertising industry responded to the onset of the modern women's movement. (Gender Issues)
http://www.rtvf.unt.edu/people/craig/pdfs/madave.PDF
Shift in women's sports advertising Shift in women's sports advertising
Shift in women's sports advertising Shift in women's sports advertising: Explores the representation of the female body in sports advertising. (Gender Issues)
http://www.lclark.edu/~soan370/