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Advertising Terminology Advertising Terminology
Advertising Terminology Advertising Terminology: University of Texas in Austin dictionary of advertising terminology. (Advertising)
http://advertising.utexas.edu/research/terms/
Marketing Communications Glossary Marketing Communications Glossary
Marketing Communications Glossary Marketing Communications Glossary: Dictionary of terms related to marketing communications - advertising, public relations, printing. (Advertising)
http://www.marcommwise.com/cgi-bin/frames.cgi?page=/glossary.html&zone=glossary
Alex Brown's Marketing and E-Commerce Dictionary of Terms Alex Brown's Marketing and E-Commerce Dictionary of Terms
Alex Brown's Marketing and E-Commerce Dictionary of Terms Alex Brown's Marketing and E-Commerce Dictionary of Terms: A semi-open source dictionary covering terms related to marketing and the internet. (Advertising)
http://www.udel.edu/alex/dictionary.html
IFLA.org - Glossary of Marketing Definitions IFLA.org - Glossary of Marketing Definitions
IFLA.org - Glossary of Marketing Definitions IFLA.org - Glossary of Marketing Definitions: Developed by using Peter Bennett's Dictionary of Marketing Terms. Gives references at the end for further reading. (Advertising)
http://www.ifla.org/VII/s34/pubs/glossary.htm