Additional
Information: Malternative is a reduction of the phrase 'malt alternative,' and it implies that these drinks are meant to be an alternative to that slightly more famous category of malt-based beverages: beer.
Malternatives, also known as 'Alcopops,' begin life muc
Malternatives Sites:
CNNMoney: Jack Daniels, Miller Brewing introduce hard cola CNNMoney: Jack Daniels, Miller Brewing introduce hard cola: "Vanilla Coke too sweet? Blue Pepsi too ... blue? Never fear. America's craving for bizarre beverages now has another potential savior -- a cola that can get you drunk." (Malternatives) http://money.cnn.com/2002/05/20/news/jack_cola/
Cocktail Times: Ready To Drink Fact Sheet Cocktail Times: Ready To Drink Fact Sheet: Descriptions of the most popular malternatives, including taste, launch date and producer. (Malternatives) http://www.cocktailtimes.com/indepth/rtd/rtd.shtml
Zima Zima: Official site of the original malternative. Includes sweepstakes and wallpaper. (Malternatives) http://www.zima.com/
Bacardi Silver Bacardi Silver: Official site. Offers details of sponsored parties. [Requires Flash player] (Malternatives) http://www.bacardisilver.com/
Smirnoff Ice Smirnoff Ice: Official site. Includes sweepstakes, multimedia downloads, electronic postcards, ad campaigns, FAQ and custom video mixer. (Malternatives) http://www.smirnoffice.com/
Spin the bottle: a consumer's guide to alcopops Spin the bottle: a consumer's guide to alcopops: Descriptions of alcopops on sale in the UK and elsewhere. Also provides summaries and links to articles. (Malternatives) http://owen.massey.net/alcopops/
Hoopers Hooch Hoopers Hooch: Official site of United States Beverage brand. Includes style descriptions, merchandise and mixed drink recipes. (Malternatives) http://www.hoopershooch.com/
Skyy Blue Skyy Blue: Official site. Includes ad campaigns, electronic greeting cards, interview with Hughes brothers and samples from featured musicians. [Requires Flash player] (Malternatives) http://www.skyyblue.com/
Mike's Hard Lemonade Mike's Hard Lemonade: Official site. Offers sweepstakes, available styles, ad campaigns and photo gallery of fans. [Requires Flash player] (Malternatives) http://www.mikeshardlemonade.com/
Additional
Information: Malternative is a reduction of the phrase 'malt alternative,' and it implies that these drinks are meant to be an alternative to that slightly more famous category of malt-based beverages: beer.
Malternatives, also known as 'Alcopops,' begin life muc
-
